Tuesday, September 4, 2007

Commercials Shut Your Kids Up


My wife was telling me the other day that a Japanese TV show investigated the rumors of a Takemoto Piano Store advertisement that would miraculously shut up a room of crying kids.

The show, 探偵!ナイトスクープ(aka. Tantei! Knight Scoop -- Japanese Wikipedia here) discovered that not only did it work (in general), but that there was also a Kewpie brand Tarako Spaghetti Sauce CM that also did the trick.

The show determined-- after consulting with serious looking folks wearing white lab coats-- that the musical/singing frequency in the commercials was a soothing one for the young tykes because it was reminiscent of the kind of shooshing frequency sounds that they heard as babies.

Okay. If you say so.

In the meantime the adverts are so odd that they demand a watching. So without further ado, here's Tuesday's video weirdness:





Leave it to the Japanese to discover that TV commercials shut your crying kids up.

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